February 1, 2011

Happy Chinese New Year as it's that time of year again.

Approximately one month after the Western Calendar says it's the New Year, the Eastern one pipes in. I always loved that second chance a child and I think I benefited from the double heaping of reinforcement.

The truth is, we can engineer ourselves a fresh start any time of year, but most of us trudge along the same path thinking that's all that's available. Not you, though, right? As a forward thinker, you give yourself the break that looks like 'Hey! Press a reset button already... no beating yourself up!'

Today's issue of Creating What Matters contains a timely article that illuminates what's going on for many in the small business world right now - too much work for not enough result! It's enough to make one crazy, sometimes. Well it's time to stop the madness and trade incremental gains for leaps - grinding away at your business for only a tiny squirt of a result is no way to go.  Please give one of these concrete tips a try - it's what a lot of private coaching sessions have been about lately, too.

Apropos of a new year, we have a few announcements to share in this issue too.  Please enjoy, and make useful all that you can. Because that's why I write and publish this newsletter at all.

Enjoy.

My best to you,   

a Andrea J. Lee Founder and CEO, Thought Partners International Global License Holder, Thomas Leonard Works Author, Pink Spoon Marketing andrea@mythoughtpartners.com

How lucky am I though, that when that door closed (to attend Tour de Coach in person) the window opened for me to attend the majority of the conference by simulcast?

I'm meant to be there. Not in the way I originally believed, but there, nonetheless.  And I'm excited about all I'll learn, and all the ways I'll grow. If you've been stuck about how to attend... I look forward to meeting you at Tour de Coach - the Simulcast!

Anastacia Brice, Founder AssistU.com
www.AnastaciaBrice.com

It's That Time of Year | Have You Solidified Your Coaching & Mentoring Support Yet?

Are you doing what many others are a this time of year? Looking at your goals for the year and asking how you can get the very best support and the best BANG from your buck?

What events will you attend to propel you beyond your expectations? Which teacher will you entrust to guide you well, creating a great leap forward in your results, and become that even better version of you?

At this time of year, we field many questions about these things - you could call us a sort of Den Mom of this task - it's probably because we're known to be unbiased and ultimately about the right decision for you, regardless of what it might mean to us - financially.  I tell you what, it's because we're blessedly in demand...we're free to support you fully.

If you're someone who's been waiting for the right moment to inquire with us about coaching, consulting, or just plain results already, damnit, we are taking appointments for a conversation now at this site:

http://www.wealthythoughtleader.com/gold

It's a no obligation appointment hosted by us, and if we're right for you, wonderful.  If not, we'll do some good serious sorting of who would be.  That work for you?

*This limited opening of the Wealthy Thought Leader program represents a once-only opportunity to be considered a VIP client without previously attending a live workshop. Hit reply if you have any questions.

It's a wonderful day in the business: you've created a NEW THING and are about to release it to the world. Whether it be a new summer menu at a restaurant, a 6-week telecourse, an person-training or, the proverbial lemonade stand on a new street corner, this should be a great day, right?

But launch day, or selling your wares on any day for that matter, often comes with the entrepreneurial version of post-traumatic stress. Too much effort, not enough result. What's happening? Here are a few reasons to review, then change, but only if you seek a different result.

1. Less is more.
Too much information, already! People aren't going to buy just to make you stop droning on, verbally or in writing.  Make ONE point clearly, move on.  Next time, make another point. And then...enough said.

2. It's too serious.
Adult education (no, not THAT kind!) needs to entertain. Lighten it up, but also look for where you can counsel your market to lighten up as well. They'll be relieved and grateful.

3. Do the opposite.
According to the Art of War, it pays to do exactly what your enemy doesn't expect.  Rather than fall into a thrall about what your competitors or colleagues are doing, what can you do that they would NOT expect?

In a bouquet of red roses, there's a reason white Baby's Breath is the most common companion. It contrasts.

4. Show, don't tell.
Instead of telling the benefits, show them, if you can. Before and after stories. Use shorthand with case studies.  (See #1)

5. You're being stubborn about something.
Intense coaching in the last 3 months, I have so much real-life proof (aka ammunition) about this, it's silly.

Your launch isn't doing as well, and your stuff isn't selling as much, because you are being a stick in the mud about SOMETHING. Holier than though? Disconnected to reality? Attached to doing it yourself? Feeling desperate about money? (And yes, I have my own self as evidence too.)

Click here to read more on how you can achieve great results in your launch

Save the Date! The Wealthy Thought Leader Event Is Back in Vancouver this May...

Follow the Multiple Streams of Coaching Income Implementation Kit to make your income stream ideas a reality.	Don't become one of the many whose joint ventures, once so promising, fell of the tracks.  A simple formula is all you need to ensure success.	Feel at ease with the deep well of experience as a reference for tough client moments ... lessons from the Father of coaching himself.

This has been an issue of 'Creating What Matters' an online newsletter about creating wealth & consciousness for coa'ches. It is written as a deep expression of thoughts and opp'ortunities I believe are of support to the coa'ching profession. Your feedback is always welcome at andrea@andreajlee.com or by hitting reply.

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