If you would like to kick start, dig deep and FOCUS in 2010…

Here then, is an invitation that answers to just that. Timing being what it is, it may or may not be right for you. If it is, please don’t hesitate to signal your determination and commitment by registering.

Seats are now open at the pre-launch pricing, going out to my community only – that’s you – the better to ensure seats are allotted FIRST to the inner circle. Obviously, an event can’t be about thought leadership without standing for something, itself, right? So I invite you take a read, just to see, what you might think – for yourself – about all of this.

http://www.WealthyThoughtLeader.com

Am I saying anything new, that you haven’t heard before? Am I walking my talk, or filled with baloney? What can you see?

For more info about these market shifts, and the event if you wish…

Email me at andrea at andreajlee dot com if a chat would help the digestion of all of this. I can do a limited number of these, but am perfectly willing. We aren’t in a one-size fits all world, so the approach mustn’t be either.

And if it’s NOT for you at this time, please do only one thing – reread the above with my blessing – just to digest it for yourself.

Thinking for yourself includes deciding for yourself if you agree with something, want to invest in something, or think something it complete, utter bollocks. Whatever your opinion it is, it’s welcome. Having a strong opinion about something is the start of the spark of all of it.

Three Major Entrepreneurial Shifts in the Markets I Want to Share

There are three major shifts happening in entrepreneurial markets I want to share with you as we peer over the last page of the calendar into the fresh, new, so-far blank one.

Shift #1: The call for top quality content has begun in earnest.

Markets are increasingly dissatisfied, and more important, UNMOVED, by ‘sameness’ and are NOT BUYING unless there is a compelling, original story being told. That story then needs to be backed up by something they’ve never heard before, even just by 10%, or, the pulses of our clients, they just aren’t quickening.

This shift has already started more than murmuring, with giant content generating moguls like @garyvee @chrisbrogan and so many more, dominating the field.

Thought leadership – having a strong opinion and a voice that expresses it – is no longer a ‘nice to have’, it’s become an essential.

2010 will see the rise of this kind of content in the way that matters most – the transfer of money to your bottom line.

(And well, it should, by the way. If your content doesn’t provide some kind of unique value, again, at least by 10% compared to others, why would someone give you money?)

Shift #2: The drive to create value at higher prices will become much more important.

If you’re investing in creating your best ideas – it will become essential to find high-ticket money models to support selling them.

When your ideas are great – you know, ideas that are WORTH selling, versus ebooks for $7 or $19 or even $49 – you can build a business around them at the higher price points.

If you’re familiar with the Pink Spoon Marketing funnel – Google it if not, it’s freely available on the internet – you’ll know that this is the middle of the funnel, where the price points are high, yet your time is still well leveraged.

Making your business work in this ‘sweet spot’ will become a big focus for forward-thinking business owners. There are about 5 major business models I see working in this way now, but the principles are the same. New models can be created based on those principles. One just needs to grasp hold of those principles.

Shift #3: The notion of taking care of the ‘golden goose’ will find the spotlight.

Who, might you ask, is that golden goose? You guessed it, it’s you.

A goose, a golden one especially, would be well taken care of, wouldn’t it? It would be the best food, lovely shelter, maybe it would even be surrounded by loving people who would pet it and scratch its ears…wait a second, geese don’t have ears!

You take my point though.

It takes more than a virtual assistant to take true, abiding, sustainable care of a business owner who’s holding nothing back, and going for it.

It takes what I’m calling a PERSONAL ECOSYSTEM and done well, it can sustain the money-making POWER that emerges when the two above items are in place.

All three of these things are not rocket science. I’m sure you ‘get’ them all. But putting them together in a way that sheds all the ‘me-too’ habits…

Gets you out of the rut of learning without results…

And does so in a way that not just ALLOWS but REQUIRES you to be an individual, think for yourself, take a stand for something you care about?

This is my biggest wish for all of us for 2010.

It’s not my resolution, it’s my heart’s act of creation, just by stating it here with you.

“The best way to create the future is to predict it.” – Peter Drucker

You can create the above. I know you can and I urge you to. And I will thunderclap for you from the mountain tops through all of 2010 and more, as you do.

Will I See You in Orlando at the ICF Conference? December 2-5, 2009 at Booth #203

After speaking twice at the International Coach Federation, then exhibiting twice, I’d enjoyed being ‘a nobody’ at the last couple.

This year, with my work on the Thomas Leonard legacy, and strategic role advising CoachVille.com, I will be there with bells on, once again in the Exhibit Hall.

There will be photo opps, gifts – but of course – lots to browse, classes to consider, and of course, energy to soak up, eyeball to eyeball. If you’re going to be there, be sure to drop by so we can gape at each other in the flesh, please. For most of us, it’s been too long.

Here’s a photo from earlier this summer when the CoachVille team visited chez nous. Our front yard actually looks not bad when it isn’t being drenched!

Me, Wrinkly, In My First Web Video | Taking Requests for what you need…

Part of my travels last month took me to Stuyvesant Town, New York, where I was interviewed by the Coaching Commons about the phase 1 work we’ve been doing to bring the Thomas Leonard legacy to more coaches.

Phase II starts about now, where we go about cracking other markets.

Considering how much travel dust I have on me (18 days?), how much wind was blowing, and how complex I find the Thomas stuff to talk about sometimes…how do you think I did? Click the screenshot to view.

And hey, enough narcissism…what about the actual topic of the video? Is there something from the Thomas vault, YOU could really benefit from using, and if so, may I invite your to request, the better to grant it? I’d like to know.

Highlights from Best of Thomas Leonard – Designing Environments & Coaching Critiques

Designing Environments: The 7 Environments of You Mini-Poster

Click here for a full-size version of the mini-poster,
printable in full color for your personal use.

The above mini-poster of the 7 Environments of You is excerpted from Thomas Leonard’s intellectual property, specially personal evolution.

To learn more about this poster, how to use it with your clients or yourself, visit here.

Mini-Excerpt From the soon-to-be-released Thomas Leonard’s 21 Coaching Critiques | Master The Craft of Coaching Minute by Minute

“One of the ways to build up that muscle is a tricky one; it’s to decide what you want for that client – it’s different than laying an agenda on your client or pushing your point of view.

For most of my clients, there’s something I really want for them, whatever it’s going to be – peace, clarity, happiness, or success – and they may want it or not want it or not even be ready for it. It doesn’t matter really, but it’s kind of orientation and that guides me not to get diverted. It’s something better to do than just respond or react. There’s something you believe you want for her that she may never get or not get for the next couple of years – is there something that comes to mind?”

– Thomas Leonard

The 21 CD set of Coaching Critiques facilitated by Thomas Leonard, including full transcripts is being prepared for shipping to the members of the Thomas Leonard Success Strategies Program this week. 100 copies of this first-edition set will be released for sale to the public very soon. To express early interest in order to be notified first when the copies are ready, send an email to andrea@mythoughtpartners.com with ‘critiques’ in the subject line. We look forward to your interest and feedback on this collection.

The Lone Ranger Syndrome

It’s time to stop doing it all…

(An excerpt from Chapter 15 in Money, Meaning and Beyond)

It’s not unusual for either of us to get variations of this question:

“Tina, I want to build my website, set up some Pink Spoons and manage my different streams of income, including online. So how do I become tech-savvy?”

Our response: “Why should you become tech-savvy?”

It’s easy when adding online elements to our business to think that we need to do it all ourselves, which simply isn’t true…

As a small business owner, isn’t your time better spent elsewhere, such as delivering value to your clients or building your business? When your time is limited, doesn’t it make sense to work on the stuff that only you can do in your business?

It’s a pet peeve of ours to see people waste their time and effort learning skills that are a poor match to their talents, they don’t enjoy, and in many cases don’t benefit their business!

So why is this so common? Most people think they can’t afford to hire help for themselves and their business, especially in the early days when cash flow may be tight. And so they resign themselves to either:

• Doing everything themselves and letting their business suffer, OR
• Under-utilizing the help that they do have, thus hampering their growth.

On behalf of your sanity and the growth of your business, hire some help sooner rather than later.

One of the best resources for support available these days is to hire a Virtual Assistant. Also known as a VA, these skilled professionals are able to help with anything from general administrative tasks, customer service, technical projects, marketing initiatives and more. The word Virtual simply refers to the fact that they work from their location, not yours, and that may mean they’re up to half way around the globe.

Because VAs usually work as contractors, you can hire them for as much or as little work as you need, be it just a few hours each week or up to full time hours as your business grows. Since VAs work from home and have their own equipment, you save the cost of hiring and housing a fulltime local assistant.

But won’t a VA – or any other kind of help for that matter – cost money? Money that you may not feel you can spare just now? The answer is yes, however there is one key point about turning a VA from a business liability, into a true asset.

Think of them as a Profit Center.

Instead of an expense, like stationary, office furniture, or your internet connection, a Virtual Assistant can be a profit center.

Most people don’t think about ‘getting help’ this way, so it’s to your benefit if you do. By focusing your VA on profit generating tasks, you leverage yourself, add capacity to your business and in fact, alleviate the pressure on you to be the only ‘bread winner’ in the business – a very common situation if you’re working solo.
Although it seems simple on the outside, this one mind-set shift will differentiate you from other business owners if you go ahead and implement it.

Ask, “How Can My Virtual Assistant Be a Profit Center In My Company?’

This mindset-shift is one of the main reasons why we have been able to help build our client companies so quickly from six figures to seven. Think about it. Being able to add capacity in a way that makes it possible for you to do much more work, more quickly, is a pretty neat thing. Not to mention bringing in more money!

Let’s talk a bit more about what these profit-generating tasks might be. First, the best VAs are NOT just glorified secretaries.

Read more

Thomas Leonard’s Full Practice for Coaches

After 6 years and 700 pages including 25+ pages of index alone…
Thomas Leonard’s Full Practice For Coaches | 100 Time-Tested Lessons From Coaching’s Founding Father

It’s Ready To Ship To You!

News that I’m now license holder of Thomas Leonard’s intellectual property has travelled fast, and I admit to two divergent feelings:

1. Elation – that the massive productizing effort is finally underway. And…
2. Fear – that my vision of extended, expanded reach into multiple niche markets will fall on its face.

So it’s with the powerful combination of joy and relief that I announce the first print title produced in Thomas Leonard’s name since his death 6 years ago. Pictured here in its 2-paperback-volume, 2-CD glory:

Initial feedback from members of the Thomas Leonard Success
Strategies program (to whom all 6 print projects ship automatically) has been swift and kind:

“Thank you for
doing justice to Thomas’ work.”

“The material is
EVEN MORE professional than when Thomas delivered it.”

 ”I can now
actually USE and apply the lessons – I can’t wait!”

 ”Great quality,
great value pricing, great, great job!”

And volumes have now landed in Japan, Qatar, New Zealand, Italy, Germany, Sweden, Australia, the UK, and of course, Canada and the US. It is indeed a time for happy-dancing in these parts.

An Invitation To Save $20 Today…

In celebration of today, June 2, the 8th anniversary of the day Thomas founded CoachVille.com, I invite you to visit the information page for this posthumous collection, and if you so desire, utilize the ‘CoachVille Member Birthday link’ to save $20. 

You’ll find full Table of Contents for all 100 lessons viewable there, or, click here to read a full sample lesson. Probably one of the most compelling reasons to invest the surprisingly low dollar amount is that these 100 lessons have been put through the test of time. They aren’t faddy. They just work.

And through the lens of Thomas’ writing, I think you’ll find they juice you for whatever practice-building goals you’ve set yourself.

Plus, the volumes are fully indexed! I know, a miracle.

Enjoy. To get more details and see for yourself! Go to http://www.bestofthomas.com/fullpractice

The Harnisch Foundation (501c3) Is…

 Now Hiring A Community Supported Journalist To Actively Cover The Coaching ‘Beat’

As a person of many hats, one of my most enjoyable gigs in the last 18 months has been Director of Strategic Development for the not-for-profit organization founded by Ruth Ann Harnisch called The Harnisch Foundation.

In fact, the HF, as I fondly call it, is undertaking another exciting strategic endeavor for coaching, and coaches.

It’s happening right now.

Based on the belief that independent reporting is essential to bring transparency to the field, the Harnisch Foundation is seeking to fill…

A One-Year Full-Time Paid Position For
A Community Supported Journalist (CSJ)

The full job description, mission and objectives are below, and I invite you to peruse it if only to open your mind to the kind of strategic thinking you can be doing in your work on behalf of your constituency. (You don’t have to be a not-for-profit foundation to take a stand for something, after all; I’m sure Ruth Ann would agree.)

My request of you…

After you’ve read the posting, I ask that you please spread the news of this available position through all the networks at your disposal. 

We are looking for a very special person who will come to represent you and me, and all of us forward-thinking, working coaches, after all.

Will you take a moment to post the position description at your blog, include in your newsletter, hand-forward to people you know, who know people?  If every coach like you does this just once, I’m certain we can find the right person.

Can you tell I really want for us to find the right person?

To easily spread the news, send everyone to http://tinyurl.com/hireCSJ or feel free to forward this email.

When I think deeply about what a CSJ will mean for coaching, my heart beats strongly with happiness.

Thank you for doing your part.

P.S.  What do you hope a Coaching CSJ will cover/reveal/say/provoke/investigate? What questions and answers would become possible with a Community Supported Journalist on board? Think like you’re on the board of directors of the newspaper this person works for. What assignments or stories, would you put on the list for pursuit?

Comments welcome by commenting below, but please forward the description first.

Job Description: Community Supported Journalist for Coaching

MISSION

To enhance and bring transparency and collaboration to the field of professional coaching, including executive coaching, business coaching and life coaching, to provide a unifying place where the different branches and flavors of coaching find a common place to exchange ideas. 

Independent reporting is essential to bring transparency to the field and help the reader understand what is real and what isn’t.  We don’t seek to set standards or protocols, but to create a place where they can be debated and discussed in a non-partisan way.

SUPPORTING OBJECTIVES

• Create a news-focused, participatory community of experts, audience members and participants overseen by a community-supported journalist (CSJ). The site includes independent reporting, aggregation of other stores, notable research, commentary and user-generated content.
• Engage a social-networking community which makes strategic use of social media tools such as Twitter, Facebook and YouTube.
• Recruit and inspire a network of multimedia contributors who add to the site’s overall news and information value while also working with an existing pool of contributors.

NARRATIVE DESCRIPTION

The CSJ will report on a variety of coaching subject areas, including executive coaching, business coaching and life coaching. The site will include news of the business of coaching, personality pieces about coaches, coaching related human interest stories, investigative journalism, stories about notable research and stories on coaching achievements, niches and spin-offs.

The work of the CSJ and community’s membership content contributions will appear primarily  online at The Coaching Commons.

The CSJ will serve as one of the site’s staff bloggers, aggregating industry news as well doing original reporting as outlined above.

The Harnisch Foundation reserves the right to place material written by the CSJ in publications elsewhere, and the CSJ retains rights for resale elsewhere. All work will be independently edited.

LOCATION

Applicants must be prepared for a flexible schedule, maintain their own office space or work from home in any U.S. location. Occasional travel to key conferences and events will be a required.

EXPERIENCE REQUIREMENTS

The successful application will:

• Have demonstrated experience as a writer, journalist who is well-grounded in the field of coaching.
• Have an engaging writing style with a distinctive voice and tone supported by solid reporting and research.
• Work with a high degree of autonomy and independence.
• Be a self-started, organized, adapt at multi-tasking and yet have well focused task-oriented work habits facilitated by strong time management skills.  
• Possess an understanding of the use of social-media tools such as Twitter, Facebook and YouTube to build audiences and create an interactive community.

DURATION

This is a one-year fellowship with a three-month paid trial period.  The fellowship includes a competitive stipend and the possibility of renewal based upon performance. A successful applicant should secure health-care coverage and the Foundation is prepared to adjust the stipend amount based upon this and other necessary expenses.

TO APPLY

To be considered for this position, send a cover letter addressing why you are the right person for this fellowship, a resume, writing samples, evidence of online interactivity participation and evidence of your knowledge of the professional life coaching field.

Send electronically with Subject Heading: (Your Name) Coaching Journalism Application to csjinfo@kennesaw.edu

For more information contact: Leonard Witt, csjinfo@kennesaw.edu

Speaking Of The Coaching Commons, another Harnisch Foundation (501c3) project…

Have You Visited This Special Space Lately?

Among the dialog occurring there:

• What do you do, say, or feel if someone asks “Is Coaching just friendship, for sale?”
• The Emperor’s New Coach Training…

And even…

• The Church of Coaching!

Find the latter mention in the comments section of one of the posts.  The most provocative commenters seem to be particularly attracted to The Coaching Commons. You might feel very at home!

Also, the next Uncommon Conversation – a no-fee teleconference call – is actually later this evening TODAY/Tuesday, on the topic of The Perfect Question, by Lable Braun, an author and thinker I have mentioned to you before.

Go here to register now, or receive a copy of the recording for this sure-to-be deep conversation.

Remember, some of the charm of the space at the Coaching Commons is due because:

1. it’s uniquely non-commercial and not-for-profit
2. it’s unaffiliated with any coach training school or organization and therefore apolitical.

As a result, all manner of open discussion and radical exploration can be pursued – and is. I mean really, look again at the topics above.  Go on, I know you’re just a little curious about what else is there.  To become part of this community, visit and bookmark:

www.coachingcommons.org

100 Coaching MiniBanners Available For Your Use | Thomas Leonard Success Strategy #12: How Can You “Serve Your Market’s Market?”

Something as benign as a set of graphics – even ones as iconic as these – may not seem like a big business-building strategy at first.  But that’s the thing. There’s more here than meets the eye.

At face value, the project was a simple one. In 2002, I worked with a graphic designer to produce, inexpensively, 100 minibanners that would help coaches capture the attention of their clients. Below are just some examples; go here to see them all, and, if you’d like, use some at your blog or website. [Just another one of the things we're doing under the Thomas Leonard Global License.] 

So what more is there to learn from the minibanners project?

                               
 

The banners reach beyond the market that was being served - the coach – and connect with coaching clients.  I call this ‘Serving Your Market’s Market’ and it was something demonstrated by the work we did at CoachVille and ThomasLeonard.com frequently, if not continuously.

As leaders in our markets, we care a great deal about our tribes. Even so, let’s speak the truth – often, members of our tribes can tend toward inaction or confusion. The easier we make life for them, the more concretely solution-oriented we are for them, the more value we provide. And the more their life vision can become real.

Part of what Thomas Leonard did during his too-short lifetime was teach coaches how to market and fill their practices. Teach the tribe to make money – that’s standard for every info-guru. But providing a collection of minibanners like this goes beyond teaching. It goes to giving coaches a direct way to achieve what they want easily – more coaching clients.

Neat, right? “Serve your market’s market.” Strategy #12.

Go here to have a look at all 12 of the Strategies I’ll be teaching, in much this fashion but in even more depth, beginning next week in the Thomas Leonard Success Strategies Program.  And of course, click any of the minibanners to go to the whole collection. After all, we created them for you.

                                   

So…how about adding value to YOUR market by creating a set of minibanners like this or similar? Why or why not?

Open House Call: Online Business Management OR Navigating The Quarter Million Dollar Speed Bump

Open House Call from Wednesday April 1, 2009
Led by Andrea J. Lee and Tina Forsyth

Take just a moment and imagine…the corporate world without managers. Jokes aside for a sec, now ask…where are the equivalent managers in the online business world?

As online businesses grow, especially to the now-famous Quarter Million Dollar Speed Bump, it quickly becomes mission critical to get a certain kind of help. Not the administrative kind but the strategic kind. The Virtual Assistant on steroids (not literally, okay?) is what Tina Forsyth and I have dubbed the Online Business Manager, and the demand for OBMs is nothing short of extraordinary. When the right OBM joins a business, the results are too.

Join this call to learn the 5 key reasons you may benefit from having an OBM, how to know when you’re ready to hire and the things you can expect an OBM will do. Even if you’re not quite ready to hire, and you anticipate filling the role for yourself for now, join the call to get much more strategic about it. 

Online Business Managers and aspiring OBMs are welcome too – there won’t be an OBM-related conversation that’s more client-centric than this. We’ll also give a brief intro to the Association of OBMs where clients and OBMs can meet, and the release of the world’s first OBM certification.

To listen to the recording from this live call just click the “Play” button below:

And, as mentioned on the call, here are some of the additional resources mentioned for your convenience:

• To browse a directory of OBM’s who are in various stages of certification, including highly experienced, to newbies, click here.
• To see the list of ‘What you can expect an OBM to be able to do’ go to the OBM certification page
• And last but not least, if you’re fairly new to this whole topic, you may be curious about the book Tina Forsyth wrote on the subject, called Becoming and Online Business Manager.

Open House Call: What Does Knowing How To Say Goodbye Have To Do With Being A Great Coach, Consultant Or Other Conscious Business Owner?

Open House Call on Wednesday April 15, 2009
Led by Andrea J. Lee

Have you ever fired a coach or been fired by a client? Were those goodbyes constructive coaching moments, as good as or better than the rest of the relationship?

Goodbyes, like little deaths, are one of those tough things in life, and as usual, I have high expectations of coaches to lead the way in tough things. Great goodbyes can be things of beauty, openings to unique moments of learning, and are a mark of personal mastery.

Join this call to learn what to do, and what to avoid when saying goodbye to a client, or a client is saying goodbye to you. Together, we’ll discuss the necessity for coaches to proactive anticipate and facilitate a positive goodbye, and how to begin doing that.

As our mastery of coaching grows, this topic needs addressing for the simple reason that the fear of saying goodbye prevents greater intimacy. When you can get courageous, committed, yet detached from any associated pain of goodbye, that’s the moment you can engage to the fullest as a coach. Got comments on this topic? Comment below.

Date: Wednesday, April 15th, 2009

Time: 10am PT /11am MT /12pm CT /1pm ET

Cost: Nothing, except your own long-distance telephone charges

Just enter your name and e-mail address below to register for this teleseminar now:

Your Name:
Primary Email:

“In Case of Emergency, Ask Question” by Lable Braun

What I’m about to share is, I know, going to be a highlight of the year, and here it is only the 12th of January. 

A new book has come into the world, and that in and of itself is nothing special. There’s many a book that’s born that never meets its mark, barely even ripples the surface of our attention, a waste of paper and ink.

This particular book is a short one, just shy of 100 sweet pages, and it’s the first print book by my friend and colleague Lable Braun.  It’s title is “In Case of Emergency, Ask Question: Finding Your Path in Life’s Most Challenging Moments.”  Now why might this warrant your attention? See if any of these pass your litmus test:

• It is a uniquely wise book.

Lable is one of those writers who you read and then wonder, is this person 130 years old, his writing has so much simple and enjoyable depth.  When in conversation with him, I often feel as though he’s read all of Greek mythology in the original, a ton of sociology, science (all the schools) and of course, the mandatory philosophy, just so he can apply the collective reading to what we’re talking about.  He’ll be embarassed by this, but it is heartfelt.  I see him as a personal Google that – bless him – thinks on humanity’s behalf, except that in this book, he **gives** us just one central question, rather than demanding we ask a dozen before giving us what we seek. 

• Lable has chosen to release this to the coaching community first.

Lable’s gifts aren’t widely known yet, which makes this a rather exciting offering for coaching, doesn’t it?  The questions and stories within the book are very fresh, and all the more powerful as tools to communicate with our clients.  Once his work becomes more mainstream, which it undoubtedly will, your clients may say ‘oh yes, I’ve heard of The Tree of Questions’ and ‘I know which branch needs attention.’  While it is our goal to make that the case, there is something delicious about being first to break the material, I feel.  Purchase the print paperback in singles or packages of 5 or 10, the better to send as gifts.

• The book is in perfect time.

As you’ll hear within the pages of the book, Lable’s own life involves turmoil of the likes most of us will never experience.  Still, turmoil is a word being used often today, and human beings planet-wide dealing with changes in fortune, health, basic survival, and of course, the earning of a living and the making of a meaningful life.  In those “queasy” moments of life when we’re most tormented by what we think we have to do, or what we wish we could do but think we can’t, “In Case of Emergency, Ask Question” will, I hope, be a balm.

Those are just three reasons you might be interested in the fuss I’m making over this book.  You could say I’m supporting Lable as a friend, but it goes farther than that.  I see it as my professional duty to support its success. It has that much of a chance to help; it’s the right thing to do.

Enough! The more I write, the more words you need to read here, when I’d like for you to read his.  Here then is the back cover matter from the book, with the buttons to purchase below.  Do consider the bulk order – it will save you on shipping and handling, not to mention the reorder when you give your copy away.

“stopped me in my tracks and had me storming through the pages”
Ernest F. Oriente, President of PowerHour, www.powerhour.com

“A ‘must read’!”
- Donna Karlin, Executive and Political Leadership Coach, Lecturer and Author www.ABetterPerspective.com

“A clever guide for asking life’s biggest questions, offered in the storytelling style and finesse of the wizard Merlin, the primary archetype of its author!”
- Darelyn “DJ” Mitsch, Master Certified Coach, Past President -International Coach Federation, Author, Entrepreneur, Speaker, Inquisitive Mystic, and Mom www.pyramidresource.com

“One of those books you’re going to want to keep on the bedside table for years to come. I was profoundly moved by this book!”
- Suzanne Falter-Barns, Platform Building Expert www.getknownnow.com & www.howmuchjoy.com

“a wiser and dearer friend I could not ask for, and now he has a book so you can befriend him too”
Andrea J. Lee

What if a single question could guide the most important decisions of your life?

Coaches know questions, so by golly, this is a pretty bold claim. What if all our questions could be boiled down to one mother question, one that could grow or shrink to adapt to the situation, or, like the perfect little black dress, dressed up or down, was perfect in all sticky occasions? 

Drawing on wisdom from around the world, this book spotlights the one question at the root of all of life’s most crucial moments – yours.

Calling forth two giants from very different traditions, Hillel, a great Talmudic scholar, and Socrates, the towering figure of Western Philosophy, Braun deftly reveals teachings perfectly in time to address the chaos we’re challenged with today, even as they cross a gulf of more than 2,000 years.

But perhaps most notable is how a book that reads like a favorite novel can offer such a practical method for navigating the most gut-wrenching of situations.   ‘In Case of Emergency, Ask Question’ will both entertain and free you. Rooted solidly as it is in the collective consciousness of the human race, you will be able to put it to use immediately, and in doing so, feel much less alone.

(1) Click here to purchase a single copy of ‘In Case of Emergency, Ask Question’ by Lable Braun. 

$13.95 plus shipping and handling. (S&H will vary according to the address at which you’d like to receive the book.)

(2) Click here to purchase a bulk order of 3-9 copies.*

$11.95 per book, plus shipping and handling.

(3) Click here to purchase a bulk order of 10 or more copies.*

$10.95 per book, plus shipping and handling.

E.g. For an order of 10 books, that will be $109.50. Where else will you find such a meaningful coaching-centered gift for under $11?

*Important note re bulk orders: All 3 or more copies will be shipped to a single address of your choice. We apologize, we cannot offer the bulk discount for multiple addresses. If you wish us to ship your books to more than one address, please use the link for single copies and specify the address on the order page.

For bulk orders greater than 30, or questions regarding foreign rights, white label versions under your brand, corporate discounts, review copies or other inquiries concerning Lable and this book, please allow us to help you more personally.  Email or call at support@mythoughtpartners.com or 1-888-988-7465.  

About Lable Braun:

Emulating his hero Socrates who made his living as a stone mason, Lable Braun lives one foot each in the world of ideas and the world of work. With a degree in Psychology and Classical Literature, he is also a technologist and a corporate executive. A student of philosophy, mysticism, and science for decades, Lable finally admits he may have something worth saying and has become in demand as a particularly affecting speaker. This is his first book.

Lable resides in East Windsor, NJ and Hendersonville, North Carolina with his wife, Virginia.

Help Us Support this New Author

As you might imagine, it means a great deal to us to support groundbreaking ideas and concepts such as those in Lable’s first book, and we’re preparing to launch a new company that will do more of just that.  Specifically for Lable, I’d profoundly love your assistance in this endeavor.  Click here to tell friends about the book, here to sign up for our affiliate program (it’s a small book so the $ is small too, but still we’d love to send it to you) or, twitter, comment and link back using the tools below.  Thanks!  More to come about the new company soon…

Advanced Strategies for Multiple Streams of Coaching Income

In sharing the Multiple Streams of Coaching Income book last week I was reminded of how far we’ve come in what seems like such a short time! (I can’t believe it’s been over 4 years since the first edition of the book).

And in that time there have been lots of advancements in technology.  Lately, the economy has forced some evolution.  And more than anything, our capacity as coaches to apply rigor and sophisticated thinking has grown. Quite simply, we’ve come a long way, baby. 

What would I do differently, myself, in applying Multiple Streams to my business today, as compared to say 4 years ago? How does this, the current economic climate, etc. provide us with even greater opportunities to build multiple streams in a way that uniquely suits you?

Join me for a lively and sometimes deeper, more thoughtful conversation about Multiple Streams in 2009 and forward.  Time permitting, I’ll also cover advanced strategies that normally are reserved for 1-on-1 coaching clients; they’ve done so well with them it’s time to share more widely.   

And, if you haven’t already, do take some time before the call to review the Multiple Streams book itself. Whether you prefer the print copy or the downloadable you grabbed last week…dip your toe in just a little won’t you?  And then join the thought-stream…

To listen to the recording from this live call just click the “Play” button below:

Here is a sneak peek of the 5 Advanced Strategies discussed on the call

• Strategy #1: Infrastructure Vs Information
• Strategy #2: Beginning, Middle and End, Vs an Infinite Open-Ended Burden
• Strategy #3: Fewer Big Ideas Vs a Lot of Little Ideas
• Strategy #4: Making the Rules Vs Looking for the Rules
• Strategy #5: Escape Plans Vs Balls and Chains

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