Guest Post: Big, Fat, Internet Marketing Lies?!
This post is courtesy of Michele PW who is spearheading a Bold, Outrageous and somewhat Provocative stand in the Internet Marketing world. She’s also got a bit of a reputation for a being a lie-slayer in the video series she invites you to opt-in to watch at the end. Lie-slayer is a pretty cool name, Michele! Wish I thought of it. Enjoy.
So how does one become a Wealthy Thought Leader?
Actually, not so much the wealthy part (although that’s important) but the Thought Leader part.
That’s actually the most important part. There are lots of ways to gain wealth, but if you haven’t gotten your head around calling yourself a Thought Leader, you’re never going to become a Wealthy Thought Leader.
One line of thinking is to just call yourself a Thought Leader and be done with it. And while that might work with some people it really didn’t work for me.
For me to truly step into my power and embrace being a Thought Leader, I had to get riled up. I had to see wrongs being committed and finally have enough. I had to tap into my passion for helping entrepreneurs everywhere and stop them from struggling needlessly with their business.
And THAT’S when I was finally able to embrace becoming a Thought Leader.
So what was this wrong that I am driven to make right? It’s this: Believing the lies about Internet Marketing and allowing those lies to destroy your passion for your business or maybe even your business itself.
Let me explain.
It is NOT easy to own your own business. In fact, all of you entrepreneurs reading this should stop and pat yourself on the back right now. (I mean it. Stop and pat yourself on the back. I don’t care how successful or unsuccessful you think you are — you’re doing it. You’ve chosen a path that can be scary and frustrating and risky but it also can bring you the BIGGEST rewards and the HIGHEST highs.)
So if owning a business is tough, why would you make it all that tougher on yourself by believing the “lies” out there about Internet Marketing?
You see, there are a lot of beliefs swirling around out there about Internet Marketing that are either half-truths, sort-of-true-but-you-don’t-know-the-whole-context or just an out-and-out lie.
The problem is you may not know what is REALLY true and what you only THINK is true.
Actually that’s not the biggest problem. The biggest problem is when you believe these half-truths or lies and then you blame YOURSELF when Internet Marketing doesn’t work for you.
THAT is the real cost of these lies. You blame yourself, the Universe, the economy, your products, etc. for what you PERCEIVE to be a failure. When, in actuality, it’s something else entirely. For instance:
- Maybe you’re using the wrong Internet Marketing strategy
- Maybe you’re using the right Internet Marketing strategy but you’re skipping some crucial steps because you don’t realize they’re crucial
- Maybe your expectations are wrong (maybe you’re more of a success than you realize!)
- Or it’s something else that is EASY to fix and has nothing to do with the “story” you’ve created around your failure
I want you to take a deep breath right now and open yourself up to this new reality. It’s not YOU that’s the problem. It’s something else — something outside of yourself and something that’s easily fixable.
How does that feel?
What if THAT was the truth? Not these Big Fat Internet Marketing lies you’re most likely telling yourself right now?
So, do you want to hear MY take on the Top 3 Big Fat Internet Marketing lies are? I’ve created a 3-part video series with the co-founders of the Inner Mean Girl Reform School Christine Arylo and Amy Ahlers. Here’s the link: http://www.michelepw.com/bigfatlies/
