Words of Wisdom from Thomas Leonard | Are you known for being a strong, no-holds barred, get-results coach?
The following is an excerpt from an article written by Thomas Leonard called “How to Strengthen Your Reputation as a Coach: From Wimpy to Edgy” originally published in Today’s Coach, and one of the
most popular articles of his writing career.
“The most common requests are for ‘strong’ coaches.”
And not just experienced or skilled coaches, but coaches with either a strong personality or what I call having “the Edge.” And, I’ve never met a very successful coach who didn’t/doesn’t have this Edge.
As you develop this Edge, you will begin to attract more clients and keep the clients you have, longer. For whatever reason, the Edge works. And the marketplace will either dub you a ‘nice person/nice coach’ or a coach who can make something happen, because they have the Edge.
“Like it or not, the edgier, stronger coaches are the most financially successful.”
—Thomas Leonard
To read the full article, go here.
This is so true, Andrea.
A good coach is so much more than a cheerleader.
Those that really want results need a coach who will push them to stretch themselves, who will hold them accountable, who is bold enough to say what needs to be said (even when it may not be what they want to hear), and who is willing to deliver a loving a$$ kicking when needed. ; )
Thanks for sharing this excerpt.