License To Tweet Website Launches To A Flock Of Enthusiastic Tweeples At, You Guessed It, Twitter.com | Thomas Leonard Success Strategy #8: Shamelessly Leverage Others

 The lighthearted website we launched this week is a great example of something else Thomas was known for, sometimes controversially, and that was the use of volunteers.

Leveraging others can become a negative thing, but when done right, it is a thing of business elegance, and everyone feels like they got a great deal.  This has come to be known as developing your business evangelists, and by other names, but I call it simply “shamelessly leveraging others” or Thomas Leonard Success Strategy #8.

Shamelessly because when it’s a win on both sides, there need be no shame involved, only joy.

So in addition to visiting www.LicensetoTweet.com to pick up some terrific Thomas Leonard-isms for your tweets, or just plain old  inspiration for yourself, check it out from the point of view of this direct question:

How can you equip other people to enthusiastically align with your cause and help drive it forward?

Visit www.LicensetoTWeet.com now won’t you, and see what else you can decipher between the lines? I look forward to hearing how you apply this for yourself.

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